Happy New Year!  And welcome to Lodging Interactive’s “HotelCast 2.0—keeping you “in the know” and “in the now” on industry and consumer online marketing trends with our latest podcast.  In this edition:  tips on search engine marketing links; how to create the most effective press releases; where the advertising dollars go; the continuing adventures of Chatter Guard and other Search & Social Media integrated marketing services, the phenomenal new single-solution managing package that lets you protect your rep, improve your guest services, and stay on top of new revenue opportunities; Google, that paragon of search engine mastery, tops the charts again; AND:  Our new phone number—877-291-4411.  It’s FREE, it’s up-to-the-second, and it’s a must-have for every hotelier.  Tune in, turn on, and prosper!  And have a prosperous New Year!  Like what you hear?  Send a link to your contacts.  When you hear a good thing, it pays to pay it forward.  HotelCast 2.0—the most informative little eight minutes you’ll ever spend!

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